Nature Portfolio Webcasts
Connect directly with the research community.
Share your research, products and services with your target community in an engaging customized webcast.
Engage directly with the research community
Our webcasts offer a unique opportunity to engage directly and in real-time with a diverse community of scientists. By hosting a webcast, your organization can effectively communicate scientific advancements, fostering meaningful discussions with key thought leaders in your field and be associated with a trusted name in scientific publishing and communication.
Our team expertly organizes the webcast, giving you the opportunity to benefit from our editorial team through event sponsorship or by having them serve as moderators.
What you can achieve
- Reach targeted audiences: Engage in authentic conversations with your target audience and leading experts in life sciences, physical sciences and clinical medicine.
- Establish your organization as a thought leader: Share your research and innovations, or align your brand with a specific field.
- Generate high-quality leads: Utilize custom-built registration pages to gather valuable insights about your audience, including tailored survey and poll questions to qualify leads.
- Access comprehensive analytics: Monitor engagement and attendance through a 24/7 reporting dashboard, allowing for immediate lead nurturing and follow-up.
Webcast options
Choose from two webcast options to meet your objectives:
- Custom webcasts: Showcase your message and expertise. You choose the topic and speakers, while we take care of the logistics, promotion and moderation—ensuring a seamless experience from start to finish.
- Editorial webcasts: Align your brand with Nature to position yourself as a leader in your field. Sponsor a topic that resonates with your mission—our expert editorial team will curate compelling content that highlights your commitment to advancing science.
Maximise your impact with branded content
Consider extending the reach of your webcast by combining it with branded content. For example, repurpose audience questions from the webcast Q&A into an insightful follow-up articles—helping you build ongoing engagement and continue the conversation with your target audience.
How it works
We’ll lead you through these steps and take care of the rest, including project management, promotion, webcast moderation and reporting.
- Select your lead criteria: Our custom-built registration pages are GDPR-compliant and includes up to 5 client questions so you can understand and group your audience. You can also include post-event surveys and polls to find out more about your registrants.
- Choose your target audience: Tell us who you want to attract and our specialist marketing team will create and implement a targeted registration campaign across multiple marketing channels. Access to a reporting dashboard to easily download your registrant data.
- Broadcast your webcast: Typically lasting 60 minutes, with 40 minutes of presentations followed by 20 minutes of Q&A. Choose to broadcast live or as a simulated live event (pre-recorded presentation followed by live Q&A).
- Receive your recording: Get an MP4 file of your webcast and maintain access to your dashboard for 6 months to track on-demand views. You can also benefit from post-event marketing on request.
How we work
We help you connect with the right scientific audience—live and in-depth. You choose the topic, speakers and who you want to reach; we take care of the rest. From logistics and promotion to expert moderation, we’ll deliver a seamless webcast experience that sparks meaningful engagement and lasting connections.
Meet the team
“Working on Nature Portfolio Webcasts, I facilitate valuable conversations between labtech and medtech manufacturers and the researchers who will ultimately use their products. The exchange of information, especially during the Q&A is insightful for both our clients and the audience.”
Engage scientists and health professionals with striking, affordable and trackable digital ads. Make your brand stand out to our specialized audience.
View Digital Advertising
Engage directly with our global science and healthcare subscribers through email. Promote your brand, products, events, white papers, and more effectively.
View Email Marketing
Partner with our expert journalism to craft compelling stories about your STEM research, products, or recruitment. Connect with Nature’s global scientific community and amplify your message.
View Branded Content